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Business is of great importance to us in the Canary Islands , both in terms of its contribution to the generation of wealth and the distribution of wealth through employment, and in terms of opening up access to a variety of goods and services. Moreover, historically business has played an important role in the socio-economic vitality of our urban centres , and has helped shape the personality of the island's towns and cities, along with its other major natural, urban and artistic attractions.
The Council of Tenerife has been involved in business activities since 1996. The Council is aware of the importance of business to the island’s citizens, as it has a significant impact on employment, on the meeting of needs through consumption and on the dynamism and vitality of our cities, towns and villages.
At first, the Council's involvement took the form of modernising commercial establishments , by providing subsidies for small, island-based businesses. Later it focused on promoting Open Business Areas as the “driver” for a range of different activities, including the following:
- Funding the renovation of the main shopping streets in our population centres.-
The basic objective of these projects was to improve the urban environment in which the small businesses in each municipality are located, whether they are concentrated there by tradition or as a result of the evolution of activities such as tourism. To meet this objective, a significant amount of public resources were invested, with up to 50% coming from the Government of the Canary Islands, a minimum of 15% from the local councils and up to 35% from the Council of Tenerife (these percentages relate to the material costs of implementing the projects). It should also be noted that up to 60% of the funds provided by the Government of the Canary Islands were provided by the European Regional Development Fund (ERDF).
- Plan Director Insular de Zonas Comerciales Abiertas (PDIZCAT)
- Subsidies to support Tenerife's business associations and local councils and enable them to hire marketing personnel for commercial areas in towns and cities.
- Courses, seminars and training activities aimed at businesspeople and employees in the small-business sector.- focusing on areas such as window-dressing, point-of-sale merchandising and customer service, among others. These training activities were particularly innovative, as they involved on-site training in which the consultants travelled to the premises participating in the programme in order to assess their training needs. Training was provided at the point-of-sale site itself and at a time agreed beforehand with the participants.
Moreover, the Council of Tenerife is aware that these activities do not necessarily equate to positive results for the businesses concerned without raising awareness among consumers, our citizens, of how important small businesses are to our quality of life: we rely on the small businesses that set up shop in the streets we live in, that are close to our homes and trade in our main urban centres. As a result, as well as implementing initiatives related to the products and services on offer, efforts have also been made to raise awareness and stimulate demand through advertising campaigns promoting “local business”.
Contact details and Information
- Technical Service for Economic Development
- Office for Economic Development and Employment
- Address: Calle Alcalde Mandillo Tejera, 8, 38007, Santa Cruz de Tenerife.
- Telephone: 922 239 749
- Fax: 922 239 929
- E-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.
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Services are one of the sectors that generate most complaints by consumers, especially communications, travel or financial services. This Centre for Consumer Training and Quality Promotion workshop shows the youngest how to exercise their rights as consumers in relation to services.
Who it is aimed at
Primary and Secondary School Students
Workshop contents
- Simulation of complaints, consumer conflicts and their resolution
- Dramatisation of consumer arbitrations
- Rights and obligations, how do I exercise them?
- Safe contracting of services, financial services, electronic communications travel...
- Responsible consumption word game
Applications, Contact details and Information
- Centre for Consumer Training and Quality Promotion
- Address: Calle San Agustín, 15, 38002, La Laguna
- Locate on Google Maps
- Telephone: 922 445 711/12
- Fax: 922 314 511
- Opening hours: For consumers in general, Monday to Friday between 09:00 and 15:00
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Transport and mobility in general as well as the use of collective versus individual transport and the benefits it generates for the protection of the environment are the focus of this Centre for Consumer Training and Quality Promotion workshop.
Who it is aimed at
For Secondary Education and First-year high school students.
Workshop contents
- Find out about the main characteristics of mobility in the Canaries, understanding the underlying difficulty of transport in the Islands, due to our insular condition and our particular orography.
- Find out about problems generated by individual transport and the environmental, social and economic consequences of the dominant model of individual mobility.
- Find out about the solutions in favour of responsible transport of people: Advantages of collective transport over individual transport.
- Stimulate and value individual and collective responsibility with regards to sustainable mobility for the improvement of the environment and quality of life.
Applications, Contact details and Information
- Centre for Consumer Training and Quality Promotion
- Address: Calle San Agustín, 15, 38002, La Laguna
- Find us on Google Maps
- Telephone: 922 445 711/12
- Fax: 922 314 511
- Opening hours: For consumers in general, Monday to Friday between 09:00 and 15:00.
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Consumers as well as marketing, sales and distribution professionals often find they need to do courses to keep up to date with developments in goods and services, as well as day-to-day business management. The Centre for Consumer Training and Quality Promotion also assists you in this area by designing and delivering courses and workshops .
Who are they aimed at?
- Third-cycle primary school students and secondary school students.
- Entrepreneurs
Workshop content
- An entrepreneur is born: what do I know how to do?
- Production, presentation, labelling and selling of food products. New foods, functional foods, fast food, food biotechnology, and more.
- Textile design and production: Tenerife Island of Fashion.
- Production and sales of cosmetics.
- Innovative technologies: mist catcher, renewable energies, Web 2.0, etc.
- Innovation and quality services in the business sector. We assess sales activity in our shopping centre.
Applications, Contact Details and Information
- Centre for Consumer Training and Quality Promotion
- Address: Calle San Agustín, 15, 38002, La Laguna
- Locate on Google Maps
- Telephone: 922 445 711 / 12
- Fax: 922 314 511
- Opening Times: For general consumers, Monday to Friday between 9am and 3pm.
- Details
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Ensuring our younger residents understand the importance of road safety is not only a vital complement to their general education, it is also a way of guaranteeing they stay safe on the roads and, as future drivers, develop good pedestrian awareness. The Centre for Consumer Training and Quality Promotion has therefore included a workshop on traffic and road safety as part of its training program.
Who is it aimed at?
- Preschool and primary school students
Workshop content
- Understanding the importance of road rules and signs, and understanding what some of them mean, thereby instilling a sense of respect for rules and signs.
- Fostering awareness amongst children of issues relating to traffic and the use of public roads.
- Driving circuit.
- Children's driving school
Bookings, Contact Details and Information
- Centre for Consumer Training and Quality Promotion
- Address: Calle San Agustín, 15, 38002, La Laguna
- Locate on Google Maps
- Telephone: 922 445 711 / 12
- Fax: 922 314 511
- Opening Times: For general consumers, Monday to Friday between 9am and 3pm.
